Privacy-Policy

Privacy Policy

Introduction

This Privacy Policy explains how Thryve (“we”, “us”, or “our”) collects, uses and protects personal information when you visit our website at https://www.thryvebusiness.co.uk

Thryve is a UK-based web design and marketing consultancy operating as a sole trader. We work primarily with small businesses and professionals.

We are committed to handling personal data responsibly and transparently in accordance with:

  • UK General Data Protection Regulation (UK GDPR)
  • Data Protection Act 2018
  • Privacy and Electronic Communications Regulations (PECR)
  • ICO Registration Number: [INSERT ICO NUMBER]
What Information We Collect

We only collect personal information that is necessary for running our website and providing our services.

Information may include:

  • Information you provide directly
  • When you submit a form on our website, we may collect:
    • Name
    • Email address
    • Telephone number (if provided)
    • Business name
    • Information contained in your message or enquiry

This information is usually collected through:

  • contact forms
  • consultation requests
  • lead magnet downloads
  • newsletter subscriptions
  • Information collected automatically

When you visit the website, certain information may be collected automatically using analytics tools.

This may include:

  • IP address
  • browser type
  • device type
  • pages visited
  • time spent on pages
  • referring website

This information is typically collected using analytics platforms such as Google Analytics or similar tools.

Where possible, analytics data is anonymised.

How We Use Your Information

We use personal information for the following purposes:

  • responding to enquiries submitted via contact forms
  • providing web design, hosting or marketing services
  • sending requested resources such as lead magnets or guides
  • sending occasional newsletters or updates (where you have opted in)
  • improving website usability and performance through analytics
  • maintaining the security and functionality of the website

We do not sell personal data to third parties.

Lawful Basis for Processing

Under UK GDPR, organisations must have a lawful basis for processing personal data.

Thryve relies on the following lawful bases:

  • Consent
  • Where you subscribe to a newsletter, download a lead magnet, or opt into communications.
  • You can withdraw consent at any time.
Legitimate Interest

For activities such as:

  • responding to enquiries
  • improving our website
  • maintaining records of client communications

These interests are balanced against your rights and freedoms.

Contract

Where processing is necessary to:

  • deliver services you have requested
  • communicate about projects or service enquiries
Email Newsletters

If you subscribe to a newsletter or download a resource from the website, we may store your email address for the purpose of sending relevant updates, insights, or occasional marketing emails.

You can unsubscribe at any time by:

  • clicking the unsubscribe link in emails
  • contacting us directly

We aim to keep emails useful and occasional rather than overwhelming.

Data Retention

We retain personal data only for as long as reasonably necessary.

Typical retention periods may include:

  • enquiry emails: up to 24 months
  • newsletter subscriptions: until you unsubscribe
  • client records: up to 6 years where relevant for tax or business records

Analytics data is typically anonymised and retained according to the analytics provider’s policies.

Sharing Data With Third Parties

In order to operate our website and services, we may use trusted service providers such as:

  • website hosting providers
  • analytics services (e.g. Google Analytics)
  • email marketing platforms
  • form processing tools

These providers process data on our behalf and are expected to comply with applicable data protection laws.

We do not allow third parties to use your data for their own marketing purposes.

Your Rights

Under UK GDPR, you have several rights regarding your personal data.

These include the right to:

  • access the personal data we hold about you
  • request correction of inaccurate data
  • request deletion of your data (“right to be forgotten”)
  • restrict processing in certain circumstances
  • object to processing based on legitimate interests
  • request transfer of your data to another organisation where applicable

To exercise any of these rights, please contact us using the details below.

Complaints

If you are unhappy with how your data has been handled, you have the right to lodge a complaint with the Information Commissioner’s Office (ICO).

Website:
https://ico.org.uk

We would always appreciate the opportunity to resolve any concerns first.

Contact

For any privacy or data questions, please contact:

Thryve
Website: https://thryvebusiness.co.uk

Email:
mat@thryvebusiness.co.uk

What Are Cookies?

Cookies are small text files placed on your device when you visit a website.

They help websites function correctly and provide information about how visitors use the site.

How We Use Cookies

Thryve uses cookies to:

  • ensure the website works correctly
  • understand how visitors use the site
  • improve the user experience

We aim to keep cookie use minimal and purposeful.

Types of Cookies Used
Essential Cookies

These cookies are necessary for the website to function.

Examples include:

  • remembering cookie consent preferences
  • enabling basic website functionality

These cookies cannot be disabled.

Analytics Cookies

Analytics cookies help us understand how visitors interact with the website.

For example:

  • which pages are visited
  • how long users stay on pages
  • general traffic patterns

This information helps us improve the website.

Where possible, analytics data is anonymised.

Marketing Cookies

Marketing cookies may be used to measure marketing effectiveness or track campaign performance.

If used, they may support services such as:

  • email marketing tools
  • embedded media platforms
  • These cookies are only activated where you have given consent.
Cookie Consent

When you first visit the website, you will see a cookie consent banner.

This allows you to:

  • accept all cookies
  • reject non-essential cookies
  • manage your cookie preferences

Non-essential cookies will not be activated unless you provide consent.

You can change your cookie preferences at any time through your browser settings or the website’s cookie settings.

Introduction

By using this website, you agree to the following terms of use.

If you do not agree with these terms, please do not use the website.

These terms are governed by the laws of England and Wales.

Website Content

All content on this website, including:

  • text
  • graphics
  • design elements
  • branding
  • images
  • downloadable resources

is the intellectual property of Thryve, unless otherwise stated.

You may:

  • view the website
  • download resources intended for public useYou may not:
  • copy website content for commercial purposes
  • reproduce or republish content without permission
  • redistribute materials without attribution
Acceptable Use

You agree not to use the website:

  • for unlawful purposes
  • to transmit malicious code or harmful software
  • to attempt unauthorised access to the website or server
  • to misuse forms or communication tools

We reserve the right to restrict access if misuse occurs.

Professional Advice Disclaimer

Information on this website is provided for general informational purposes only.

While we aim for accuracy, the content should not be considered professional legal, financial, or business advice.

Before making significant business decisions, you should seek appropriate professional advice.

Limitation of Liability

While we aim to ensure the information on this website is accurate and up to date, we cannot guarantee that all content will always be complete or error-free.

To the fullest extent permitted by law, Thryve shall not be liable for:

  • any loss arising from reliance on website content
  • interruptions to website availability
  • technical errors beyond our control

Nothing in these terms limits liability where it would be unlawful to do so.

Website Availability

We aim to keep the website available and functioning smoothly.

However, we cannot guarantee uninterrupted access.

Occasional downtime may occur due to:

  • maintenance
  • updates
  • technical issues beyond our control
External Links

The website may contain links to third-party websites.

These links are provided for convenience only.

We are not responsible for the content or policies of external websites.

Data Protection Statement
Our Commitment to Data Protection

Thryve takes data protection seriously.

We are committed to handling personal information responsibly, transparently, and in accordance with UK data protection law.

This includes:

  • UK GDPR
  • Data Protection Act 201
  • PECR

ICO Registration Number: [INSERT ICO NUMBER]

Data Protection Principles

We aim to follow the key principles of data protection:

Personal data should be:

  • processed lawfully, fairly and transparently
  • collected for specified purposes
  • limited to what is necessary
  • accurate and kept up to date
  • stored only as long as necessary
  • protected with appropriate security
Security Measures

Reasonable steps are taken to protect personal information from:

  • unauthorised access
  • misuse
  • loss or disclosure

This may include:

  • secure hosting environments
  • password-protected systems
  • restricted access to business systems

No internet system can be completely secure, but we take sensible precautions to protect the information entrusted to us.

Contact

If you have any questions about how personal data is handled, please contact:

Thryve
Website: https://thryvebusiness.co.uk

Email:
mat@thryvebusiness.co.uk

Final Note

Running a small business website should feel transparent and trustworthy — not like navigating a legal maze.

If anything in these policies is unclear, feel free to get in touch. We’re always happy to explain how things work behind the scenes.